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Corporate social responsibility through the eyes of Vice President, Bob Langert, and the other people at McDonald's who work on corporate responsibility issues that matter. Get personal perspectives on the issues, hear open assessments of the challenges we face, and engage in civil dialogue with the people behind the programs at the Golden Arches.

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Different But Not Less

Different—But Not Less:  "Temple Grandin" HBO Movie

 

Last week, I was fortunate to attend a special screening of the new HBO movie about Dr. Temple Grandin.  The film captures her unique spirit and brilliant work perfectly. I don't claim to be a movie critic, but I was personally very impressed by it, so highly recommend it—and for the whole family. It premiers this Saturday, Feb. 6th, HBO.

 

The film takes you inside the mind of this amazing woman, the world of autism, and provides a behind-the-scenes look at the state of animal agriculture in the 60/70's.  

 

Autism was not very well understood back then, and on top of that, Temple was a woman in a cattleman's world, trying to make a difference.    We can all learn a lot about how she actually did make a difference, and how she continues to do so today.

 

I know and respect Temple tremendously.  I have witnessed first-hand her leadership capabilities and the impact she has had on the McDonald's supplier network.  She single-handedly made animal welfare an integral part of doing business across the industry.

 

There is a line in the movie describing Temple, and others who have autism:  "Different—but not less."   Temple is portrayed in the movie as being different.  For example, she is relentless in developing an improved ranch entrance gate. She withstands insults and barbs, persists in her efforts and makes her vision a reality. She sees these challenges as opportunities to make a difference - doors that must be opened to meet new challenges and achieve bigger impacts.

 

I think you will be very impressed and moved by this outstanding movie and the heroine it profiles. To hear first-hand from Temple, listen in to recent appearance on NPR's Talk of the Nation.



- Bob

 

Posted February 5, 2010 5:07 PM
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